Liverpool Smash Record-Breaking Sales Target as Star Winger Departs
Ben Doak's transfer to Bournemouth has pushed Liverpool's summer revenue past the £200 million ($270.3 million) threshold when considering all potential add-ons from player sales.
The Merseyside club has made headlines for their significant expenditure this transfer window, breaking club records with spending that could reach £300 million. Nevertheless, this hasn't been a period without financial equilibrium through player departures. Doak represents the eighth player from whom Liverpool has secured a transfer fee.
Bournemouth announced the signing of the 19-year-old winger on Monday night. The south coast club will pay £20 million upfront with an additional £5 million possible through performance-related clauses for a talent who excelled during his loan stint at Middlesbrough last campaign. While some Liverpool supporters may feel disappointed about losing a prospect of Doak's caliber, the financial return from this transaction is impressive.
The Scottish international moved to Liverpool from Celtic's youth system in 2023 for a relatively small £600,000 fee. Following two seasons and merely 10 senior appearances for the Reds, Doak's market value has soared dramatically.
Trent Alexander-Arnold was the initial departure from Anfield this summer, with Liverpool successfully negotiating an £8.4 million fee from Real Madrid by allowing their homegrown talent to join in time for the Club World Cup. Caoimhín Kelleher, Nat Phillips and Tyler Morton generated over £20 million collectively despite having minimal first-team opportunities at Liverpool.
Luis Díaz finally completed his switch to Bayern Munich after the Bavarian giants met Liverpool's £65 million valuation, while Darwin Núñez was sold to Al Hilal for a substantial fee that could escalate to £56.6 million—though this still represents a considerable loss from his original transfer cost.
Chelsea remains the sole club globally capable of matching Liverpool's impressive sales figures, also crossing the £200 million threshold when they transferred Armando Broja to Burnley earlier this month.